Cobra OPTM Drivers: How POI Technology Is Redefining Accuracy in 2026

Cobra has rewritten the rules of driver design with its 2026 OPTM lineup, introducing a metric called POI — Product of Inertia — that the company claims reduces shot dispersion by up to 23 percent. While every major manufacturer chases higher MOI (Moment of Inertia) to boost forgiveness, Cobra has taken a fundamentally different approach … Read more

Olazábal Stuns Masters Field at 60 With the Best Short Game of the Season

José María Olazábal reminded the golfing world that Augusta National rewards craft over power on Thursday, surging to the top of the early Masters leaderboard at the age of 60. The two-time Masters champion produced the best short game performance of the entire 2026 PGA Tour season in his opening round, gaining 5.0 strokes on … Read more

10 LIV Golfers at the Masters: Novig Deal Signals New Sponsorship Era

Ten LIV Golf players teed it up at the 2026 Masters this week, seven of them wearing a new sleeve sponsor from Novig — a prediction market platform making its first foray into professional golf sponsorship. The combination of LIV Golf’s continued Augusta access and a novel betting-adjacent partnership signals a new chapter in professional … Read more

TGL Championship: LA Golf Club Claims Inaugural $9 Million Title

The Los Angeles Golf Club has won the inaugural TGL championship, defeating Jupiter Links 2-0 in a best-of-three finals sweep to claim a $9 million team prize. The result crowns the first champions of Tiger Woods and Rory McIlroy’s ambitious indoor golf league and raises questions about the future of alternative golf formats in the … Read more

McIlroy Matches Burns at the Top: Can He Defend His Masters Title?

Defending champion Rory McIlroy fired a 5-under 67 in Thursday’s opening round at Augusta National, tying Sam Burns for the lead and setting up a compelling narrative: can McIlroy become the first back-to-back Masters champion since Tiger Woods in 2001-2002? How McIlroy’s Round Unfolded McIlroy came out aggressive from the start, attacking pin positions that … Read more

Masters Par 3 Contest: Aaron Rai Wins at 6-Under

Aaron Rai captured the 2026 Masters Par 3 Contest with a score of 6-under par, navigating Augusta National’s charming short course with the kind of precision that has defined his recent tour form. The annual Wednesday tradition — equal parts competition, family celebration, and Masters week spectacle — delivered its usual collection of aces, near-misses, … Read more