The 2026 LPGA Tour season is underway, and it has already made history before many of its biggest events have even tipped off. With a total prize fund exceeding $132 million across 33 events, the LPGA Tour is operating at a scale that would have been unimaginable even five years ago — and the implications … Read more
Heading into Masters week, one name keeps appearing in the LIV Golf highlight reel: Bryson DeChambeau. The American powerhouse has won the last two LIV Golf events — first at LIV Golf Singapore, then at LIV Golf South Africa — and arrives at Augusta National this week as one of the most in-form golfers on … Read more
Tiger Woods has built a lot of things in his career — records, legacies, and tournaments. Now he’s built a golf course. Trout National Golf Club, a private course in Vineland, New Jersey designed by Tiger Woods Design and commissioned by baseball superstar Mike Trout, officially opens on April 15, 2026 — making it one … Read more
Something remarkable has happened in professional golf equipment: the world’s three top-ranked players — Scottie Scheffler, Rory McIlroy, and Tommy Fleetwood — have all put the same driver in their bags. The TaylorMade Qi4D, the third generation of TaylorMade’s Qi driver platform, has achieved a level of tour adoption that equipment companies spend decades pursuing … Read more
Scotty Cameron has launched a redesigned Phantom putter line for 2026, and the headline innovation — a new Studio Carbon Steel (SCS) face insert — addresses the one criticism that has followed high-MOI mallet putters for years: that they feel dead at impact. The new Phantom 5, 7, and 9R models combine a full-face carbon … Read more
Augusta National has made one significant course change ahead of the 2026 Masters, and it targets a hole that was already one of the most demanding on the course. The 17th hole, known as Nandina, has been lengthened to 450 yards — up from 440 yards in 2025 — after the front of the tee … Read more
Rory McIlroy arrives at Augusta National this week as something he has never been before: the defending Masters champion. After completing the career Grand Slam in dramatic fashion last April, the Northern Irishman now faces an even rarer challenge — becoming the first player in 24 years to successfully defend the green jacket. The last … Read more
Twelve months ago, Matthew Fitzpatrick was languishing outside the world’s top 80 — a far cry from the US Open champion who lifted the trophy at Brookline in 2022. Fast forward to April 2026, and the 31-year-old Englishman is back inside the world’s top 10, armed with a Valspar Championship victory and the kind of … Read more
The 2026 PGA Merchandise Show in Orlando made one thing clear: artificial intelligence is coming to golf instruction, and it’s arriving faster than most players expect. Uneekor’s AIMY prototype — a camera-based system that analyzes your swing, identifies flaws, and offers real-time corrections — was the breakout technology of the show. Combined with advances in … Read more
PING has quietly listed a new driver model on the USGA and R&A conforming equipment lists: the G440K. Industry sources and early reports describe it as the most forgiving driver PING has ever produced, featuring a sliding rear weight system for draw and fade bias tuning that marks a significant departure from the company’s traditionally … Read more
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