Titleist doesn’t rush. The brand that has dominated the golf ball and wedge markets for decades moves deliberately — refining rather than reinventing, making sure that when they do launch something new, it genuinely moves the game forward. The 2026 equipment season has brought two significant Titleist launches: the Vokey SM11 wedges and the Pro … Read more
Every January, the golf equipment world convenes at the PGA Merchandise Show in Orlando — and every year, one technology or category defines the narrative. In 2026, that story was unmistakably artificial intelligence applied to swing analysis, alongside a generation of launch monitors that have fundamentally democratized access to tour-level data. Here’s what debuted, what … Read more
Tiger Woods has built many things in golf — a legacy, a record collection, a brand empire. Now he’s added something new to that list: a golf course. Trout National, designed by TGR Design (Woods’ architecture firm), is opening in New Jersey in April 2026, and it represents one of the most anticipated golf course … Read more
Inconsistent ball striking is the single most common complaint among recreational golfers — and for good reason. Without consistent, solid contact, every other aspect of your game struggles: distance becomes unpredictable, trajectory varies wildly, and scoring becomes nearly impossible. The great news is that ball striking is a highly trainable skill. This guide gives you … Read more
Choosing the right golf clubs as a woman depends far more on your current handicap and swing characteristics than on gender alone. The best clubs for a 28-handicapper who is new to the game are very different from the best clubs for a scratch golfer who plays four times a week. In this guide, we … Read more
Augusta National has made a subtle but strategically significant change to the course ahead of the 90th Masters Tournament: the 17th hole — known as Nandina — has been shortened by 12 yards at the front tee, reducing its total playing length from 462 yards to 450 yards. It’s a modest adjustment in yardage terms, … Read more
Golf is one of the few sports you can play well into your 70s and 80s — but only if you maintain the physical foundation that the golf swing demands. After 50, the body changes in ways that directly affect your game: rotational flexibility decreases, fast-twitch muscle fibers thin out, core stability tends to decline, … Read more
The 90th Masters Tournament begins 9 April at Augusta National, and the betting market has crystallised around a clear hierarchy of favourites — with a handful of intriguing value plays lurking further down the board. Here’s a breakdown of the current odds, the form figures behind them, and what amateur golfers can actually learn from … Read more
Hawaii is one of the most spectacular golf destinations on earth. With dramatic volcanic landscapes, ocean cliffs, lush tropical valleys, and year-round perfect weather, the Hawaiian Islands offer a golf experience that simply cannot be replicated anywhere else. Whether you’re planning a dedicated golf trip or simply want to squeeze in a round or two … Read more
When Rory McIlroy drained that final putt to win the 2025 Masters and complete his career Grand Slam — one of golf’s most anticipated moments over the preceding decade — the question immediately became: can he do it again? Defending the Masters is one of the sport’s rarest feats. Only three players in the tournament’s … Read more
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