DURING LAST WEEK’S PRESIDENTS CUP golf legend Jack Nicklaus unveiled a new line of golf balls. The “Nicklaus Black,” “Nicklaus Blue,” and “Nicklaus White” are designed to correspond with player skill levels.
“The idea of creating three balls corresponds to the teeing areas golfers typically play,” Nicklaus said in a company statement.
“The Nicklaus White ball is designed for the players who might typically play the forward or white tees. Nicklaus Blue is designed for players who would typically play the middle or blue tees. And, finally, Nicklaus Black is designed for the single-digit or better golfer who generally plays from the back tees.”
There’s also a charitable element.
“A percentage from every golf ball sold in those shops will be donated directly back to the Nicklaus Children’s Health Care Foundation to support pediatric programs and hospitals nationwide, while visitors to Nicklaus.com will have the ability to support the Foundation with voluntary contributions.
“We all know that the game of golf can be challenging enough, so we are trying to simplify the decision-making process of selecting the right golf ball and at the same time provide consumers the highest-quality golf balls and at a price that encourages charitable support.”
The new golf balls will be in production this month and begin shipping in November. The balls will be available at Nicklaus.com and more than 200 golf and pro shops (at Nicklaus Design courses) around the United States.