By Sherry Major (PGA Worldwide Golf Exhibitions/Media)
PALM BEACH GARDENS, Fla. – The 63rd PGA Merchandise Show in Orlando, Jan. 26-29, 2016, is marking the kickoff to the PGA of America’s Centennial Celebration and welcoming more than 40,000 golf industry professionals from around the world to discover the newest trends and technology from more than 1,000 exhibiting golf companies and brands. The industry’s annual “MAJOR of Golf Business” features a packed four-day schedule beginning with the PGA Show Outdoor Demo Day, Jan. 26, at Orange County National Golf Center and Lodge, and continuing at the Orange County Convention Center for PGA Show exhibits, industry presentations, education seminars and special events, Jan. 27-29. (These events are not open to the public.)
The global golf gathering begins on Tuesday, Jan. 26, with a special PGA of America Centennial Tee Shot to open the PGA Show Outdoor Demo Day. Covered by Golf Channel on “Morning Drive,” the 9:30 a.m. ceremony features PGA of America officers and representatives from the PGA’s 41 Sections, along with 41 PGA Junior League Golf participants from Greater Orlando. Thousands of PGA Professionals and invited golf retailers will preview and personally test the newest equipment, training aids and accessories from more than 100 top golf companies at the 42-acre practice facility to create the world’s largest professional golf demo event.
[Follow the happenings at PGAShow.com and PGA.com]
PGA Hall of Famer Lee Trevino will be joined by his longtime mentor, instructor and friend, PGA Master Professional Bill Eschenbrenner, as they spotlight the century-long impact of PGA Professionals and help open the PGA Merchandise Show, the world’s largest gathering of PGA Professionals, live on Golf Channel’s “Morning Drive” at 8:30 a.m., on Wednesday, Jan. 27, from the Orange County Convention Center. Trevino is among a long list of celebrities, renowned golf instructors and specials guests who will participate in the 2016 PGA Merchandise Show.
1,000 Golf Manufacturers and Brands
Following the opening ceremony, the PGA Show floor exhibit doors will open to more than 1,000 top golf manufacturers and brands, from today’s golf market leaders to emerging companies, create the world’s largest business-to-business golf event. The very best names in golf, along with more than 250 companies new to the PGA Show, are introducing thousands of new products to drive golf retail in 2016.